|The Art of Speaking|
|Monday, 28 March 2011 13:08|
What percentage of all communication is verbal? Eighty percent? Ninety percent? More? If you count the number of words received and sent in your day, are most of them written and read or are most spoken and heard? Yes, we read and write. We read emails and text messages, newspapers and books, and, more or less, websites and blogs, but the vast majority of our communication – and the most important communication – is oral. The resume gets you in the door, but your interview gets you the job. The board of directors has your memo, but your verbal presentation at the meeting persuades the board of the importance of a new initiative. The jury has seen the essential documents, but the attorney’s argument determines the verdict.
Speaking well, of course, has always been important, but I think it is becoming more critical in the 21st century as we connect across states and countries and continents either physically or through videoconferences or podcasts.